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fact checking
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Be Bullet Proof: Tips on How to Fact-Check Your Work

* This is the second article of a two-post series about fact checking. Last time, we found out that in order not to look like an idiot in the eyes of your readers, it’s important to check the facts that you present before you publish your articles. Aside from that, we cited other reasons that

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fact checking
Content Writing
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Don’t Look Like an Idiot: Why You Should Fact Check

* This is the first of a two-part series on fact checking. Imagine you’re attending a seminar with the intention of enriching yourself, expanding your knowledge base, or at the very least, picking up a fact or two. Let’s say it’s a TED Talk you’ve been earnestly waiting for, by one of the most respected

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writing fluff
Content Writing
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Value Added Fluff: Say What?

The secret to a good soufflé recipe is the fluff. You have the basic ingredients—egg, flour, butter, milk—but you will not be successful if you don’t see your baked creation rising from the ramekins. And there’s one thing you need to remember when making soufflé: you need to serve it immediately because that fluffy goodness

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Light bulb on a fishing hook
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Hook Your Readers: Write Attention-Grabbing Blog Introductions

Getting someone to read and understand your article should always be your goal. A critical part of this is to write strong introductions. A great opening paragraph makes a great first impression. Just like first impressions when you’re on a job interview or on a blind date, where you have to make a small talk

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Should You Write that Topic? 3 Questions to Ask

A good article starts with a good topic, and a good topic is what turns an average user into a reader. No matter how smart you think you are about grammar and punctuation, nobody would want to read your writing if it doesn’t show promise right from the start. Topics are similar to light bulbs.

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What is Right in Writing? Common Mistakes You Need to Avoid

“Stop trying to be a grammar Nazi!” This is what people would tell us whenever we see posts on social media full of grammatical mistakes. We’re not suffering from pedantry syndrome; we just find it disturbing to see an error and not do anything about it. We find it disturbing. Seriously. For any writer, it’s

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